Client

Christiansborg Palace 

Credits

Brand strategy: Rasmus Thomsen 

History happens here

Every year, Christiansborg Palace provides the setting for historical events and welcomes more than 500,000 guests into its enchanting halls where history happens! We’ve created a brand identity that is both anchored in the past, yet writing the history as we speak.

  • Brand Strategy
  • Visual Identity
  • Web Design
  • Brand Typeface
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The brand identity reinforces Christiansborg Palace as a living, active palace. A palace that embodies the historical significance and today's events – whether it’s 800-year-old ruins, or royal historical moments – and offers you a chance to get close. As it all happens. As it all happened.

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The crown and brand typeface are essential elements of the brand identity. The crown is clean and modern, yet still true to its heritage and the original version of King Christian V’s crown from 1671.

The details in the palace’s new brand typeface are inspired by the abundant ornamentation of the interior. It’s a classical serif typeface with a modern feel.

 

 

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