Client

Musikhuset

Credits

Web Development: Set Snail

A playful identity for Scandinavia’s largest concert hall

Every year, Musikhuset Aarhus enriches, excites, and inspires up to a million guests with a wide range of musical experiences. To ensure that this musical powerhouse meets the needs of today's audience, we have revitalized its visual identity and digital experience.

  • Visual Identity
  • Web Design
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The grid system and oval shape create a visual framework for different musical experiences across genres. Combined with an extensive color palette, the identity reflects the artistic ambition of being a lively concert hall representing the highest level of music while supporting upcoming artists. The identity is bold, playful, and a brave move for the well-established brand.

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Focusing on mobile design and data-driven content, the digital experience is designed to accommodate the digital behavior of today’s audience. With a less expressive approach to colours, the web design unfolds the visual key elements in a user-friendly digital format and enables video content to extend the live experience.

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